Volume 2, Issue 4, September 2015

( ISSN : 2349 – 5677 )

S. No. Name of Research Article (Volume 2, Issue 4, September 2015) Page No.
1. A STUDY ON THE CHALLENGES ARISING IN THE ORGANISED RETAILING IN INDIA
(Author: Rahul Singh, Dr. Jeet Singh)
1-12
2. INDIA AS AN EMERGING FINANCIAL MARKET : PRE AND POST LIBERALIZATION SCENARIO
(Author: Sudhansu Sekhar Nanda)
13-27
3. MATERIALISM AND COMPULSIVE BUYING: AN EXPLORATION OF INDIAN YOUTH
(Author: Rimple Manchanda)
28-40
4. SURROGATE ADVERTISING : THE AWARENESS AND DOES IT HELPS TO PROMOTE CORE PRODUCT ITSELF IN INDIAN CONTEXT
(Author: Prof.Manjunath.G., Mr.SreekanthP.K)
41-54
5. RATIONAL & IRRATIONAL FACTORS AFFECTING REAL ESTATES BUYING BEHAVIOUR OF DIFFERENT NATIONALITIES WITH SPECIAL REFERENCE OF DUBAI : A SURVEY
(Author’s: Dr. Anand Bajpai, Mr. Prakash Bhalchandra)
55-67
6. THE INFLUENCE OF INFLATION ON FINANCIAL RATIO AGAINST ONE OF THE COMPANIES LISTED AT THE IDX
(Author’s: Agus Sumitra SE. MM)
68-84
7. MODERATING VARIABLE AT FINANCIAL RATIOS : EVIDENCE FROM INDONESIA
(Author’s: Eha Hasni Wahidhani, SE. MM)
85-98
8. ALTERNATIVE PERSPECTIVES OF SERVICE QUALITY AND CUSTOMER SATISFACTION – THE MANAGERIAL RESEARCH AND IMPLICATIONS: AN ANALYSIS IN SELECT BANKS
(Author’s: Dr. Savita Nanda)
99-114

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