| S. No. |
Name of Research Article (Volume 3, Issue 11, April 2017) |
Page No. |
| 1. |
RELATIONSHIP BETWEEN ENTERPRENURIAL MINDSET AND PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES IN KISUMU COUNTY, KENYA
(Author’s: Otieno Jael Adongo) |
1-11 |
| 2. |
CHEQUE CLEARANCE AND LIQUIDITY TRANSMISSION IN LOW-INCOME ECONOMIES
(Author’s: Dr. Welcome Sibanda) |
12-30 |
| 3. |
REDEFINING KEY CONTROLS FOR SYSTEM DEVELOPMENT LIFE CYCLE (SDLC) COMPLIANCE
(Author’s: Varun Vohra) |
31-36 |
| 4. |
A CONCEPTUAL STUDY ON THE IMPACT OF DEMONETIZATION ON THE INDIAN REAL ESTATE
(Author’s: Dr. Mansi Kukreja, Ms. Pallabi Mukherjee, Ms. Jolly Sushma) |
37-41 |
| 5. |
IMPACT OF ADVERTISEMENT ON BUYING DECISION OF CARS WITH REFERENCE TO CHENNAI CITY
(Author’s: Dr. R.Satish, Mr.K.Kaliyaperumal) |
42-49 |
| 6. |
CONSUMERS’ PERCEPTION TOWARDS SERVICE QUALITY OF LIFE INSURANCE COMPANIES IN TRICITY: – (CHANDIGARH, MOHALI AND PANCHKULA)
(Author’s: Dr. Ramna single, Veena rani) |
50-59 |
| 7. |
INFLUENCING POWER OF ADVERTISEMENT ON CONSUMER BEHAVIOUR: A STUDY ON FAST MOVING CONSUMER GOODS (FMCG)
(Author’s: Ms. Surbhi) |
60-71 |
| 8. |
THUS SPAKE OF THE SUV CAR CUSTOMERS OF CHENNAI CITY ABOUT THE NEGATIVE IMPACT OF THE ADVERTISEMENTS
(Author’s: Dr. R.Satish, Mr.K.Kaliyaperumal) |
72-77 |
